\n2. Utilise white space<\/a>
\n3. Make webpage available on all devices<\/a>
\n4. Check the loading speed of the website<\/a>
\n5. Have visuals<\/a>
\n6. Have a good call-to-action<\/a>
\n7. Do something about broken links<\/a>
\n8. Demonstrate exceptional readability<\/a>
\n9. Throw out unnecessary stuff<\/a>
\n10. Ensure contact information is complete<\/a>
\n11. Display a search box<\/a><\/p>\n
Conclusion<\/a><\/p>\n What makes an attractive webpage? This is something that you have to figure out when creating your page.\u00a0<\/span><\/p>\n Usually, the entry page is the place where you include your companies\u2019 main messages \u2013 ones that you want your viewers to understand, meaning that not all of your messages should be displayed on the homepage. Placing everything on one website not only annoys your audience but also makes for poor User Experience, which then also results in visitors leaving your site faster than they had arrived. So, keep these points in mind, when creating a good-quality webpage:<\/span><\/p>\n \u201cThere\u2019s nothing wrong with having space on your webpage,\u201d says Arthur Masterson, a marketer at <\/span>Writemyx<\/span><\/a> and <\/span>Nextcoursework<\/span><\/a>. \u201cOften referred to as \u2018white space,\u2019 empty spaces can help your page be more readable to users that visit the site. Since visitors naturally look at the most important information in any part of the page, make sure to keep enough breathing space on there to make things look more professional. To pull it off, you should have enough white space around text and titles increases users\u2019 attention by 20%.\u201d<\/span><\/p>\n So, what are the benefits of having enough white space? Breathing can make:<\/span><\/p>\n \u201cYour job here is to grab the user\u2019s attention,\u201d adds Masterson, \u201cor else you\u2019ll risk losing them and not making enough conversions from your site.\u201d<\/span><\/p>\n As more and more users use other devices \u2013 smartphones, tablets, etc. \u2013 besides computers, to access a website. That\u2019s where responsiveness comes into play because it\u2019s a crucial part of UX design. Responsiveness allows websites to change layouts, based on how their audiences are viewing them, whether on a desktop, tablet or smartphone. With people on the go, at home, at work, or wherever, responsive designs ensure that your website looks perfect from all of their devices.\u00a0<\/span><\/p>\n Whereas, a broken website design \u2013 a design NOT compatible with many devices other than desktop \u2013 scares mobile users away. If your site is lacking in quality when people try to access it on, say, a smartphone or tablet, then they won\u2019t bother venturing further on the page, thus making you lose some potential customers if your website is not responsive.<\/span><\/p>\n Therefore, make sure that your website is responsive to every single device so that people can access and buy from your site no matter what devices they decide to use.<\/span><\/p>\n Let\u2019s face it: No one likes load pages. In fact, many users will either roll their eyes or scoff at the fact of staring at the buffering circle for a good while.\u00a0<\/span><\/p>\n Most of the web visitors typically expect a website to load within 3 to 4 seconds. If your website\u2019s loading time surpasses 4 seconds, then it\u2019s obvious that the site\u2019s quality won\u2019t be as good and they\u2019ll go somewhere else. Just imagine if these users were shopping at the mall, and they\u2019re waiting in line for hours to be served \u2013 that same frustration applies here. Even a 2-second delay can get them to leave faster than they\u2019ve arrived. So, let\u2019s fix that!<\/span><\/p>\n Ensure that your loading time doesn\u2019t exceed 2 seconds. This will require you going into your website\u2019s coding and analytics, and seeing what thing(s) may be causing your site to slow down in its loading process.<\/span><\/p>\n Everyone likes seeing appealing visuals, including photos and videos. In fact, a website that utilises images and video to their advantage are able to grab the visitor\u2019s attention easily, thus making them significant focal points on there.<\/span><\/p>\n First, images. They tend to humanize your website by displaying a human face \u2013 or faces \u2013 to your brand. Instead of being generic and robotic to users, you\u2019re showing human proof, thus increasing your conversion rate just by having a happy image of customers on your homepage.<\/span><\/p>\n And then, you have the option of adding appealing videos to your site. Videos help to boost customer engagement through their viewership and their interactions with them. For example, if you want to show off a product and what features and functions that it has, you can add a tutorial (or explainer) video that demonstrates it \u2013 this video you can display on your homepage. Such a video allows users to understand that product more easily and accurately.<\/span><\/p>\n Source: www.testingtime.com<\/p><\/div>\n If people don\u2019t understand how your product can help and how to use it then how would you expect to buy your product from you?<\/span><\/p>\n Call-To-Actions are essential, because they tell your audience what you want from them, once they watch your video, or read your post. CTAs are meant to attain higher conversions for your website.<\/span><\/p>\n CTAs can come in the following forms:<\/span><\/p>\n So, now that you have a clear idea of what forms CTAs can take, here are few things to consider while you design one:<\/span><\/p>\n Source: www.sociableblog.com<\/p><\/div>\n Now, the last thing you want on your website are broken links. Such links are annoying and frustrating for users because when they click on a link, they expect to be taken to where they want to go. But, if that link fails to take them where they want to go, then they\u2019ll grow frustrated and ditch their efforts to move forward. As a result, users will view your website, as a whole, as broken.<\/span><\/p>\n What happens when a user clicks on a broken link? Well, what happens is that users will be taken to a 404 error page (or something similar to that), which acts as a dead end, to where they leave the site to potentially seek solace in your competitor\u2019s site.<\/span><\/p>\n So, how can you identify and fix the broken links?<\/span><\/p>\n Here\u2019s how:<\/span><\/p>\n As mentioned before, white space is important to have on your website, because it enforces the readability needed for users to be invested in what they\u2019re seeing. Therefore, readability \u2013 good or bad \u2013 can affect a user\u2019s experience.\u00a0<\/span><\/p>\n \u201cWhen structuring your content, you must figure out how you want your audience to consume and respond to your site,\u201d says Abraham Kingston, a UX designer at <\/span>Brit student<\/span><\/a> and <\/span>1Day2write<\/span><\/a>. \u201cIf users can\u2019t read your content, they won\u2019t respond to the site, and they\u2019ll leave.\u201d<\/span><\/p>\n So, when looking at how readable your content is, keep the following objectives in mind:<\/span><\/p>\n If you’re interested in learning more about this topic, don’t miss this ultimate guide on how to write a great UX copy<\/a>. Just like a cluttered room or house, your website needs some decluttering every once in a while. Yes, for better UX, you must get rid of the unnecessary elements from the website, and keep only the essentials \u2013 this allows you to gain more conversions by putting out and keeping relevant content.<\/span><\/p>\n To ensure that you\u2019re getting rid of the unnecessary elements, be sure to look at the following, and consider removing them from the site as soon as possible:\u00a0<\/span><\/p>\n As you cater to visitors online, they have to be able to contact you from different avenues. If a customer has a question or concern, they\u2019ll look for your contact page. Therefore, you must include the complete contact information on your website, so that visitors can contact you whenever they want.<\/span><\/p>\n So, when adding your contact info, here\u2019s what to include:<\/span><\/p>\n Now, whenever you\u2019re displaying a phone number and email address, be sure to place them on the footer area of every page on your website. This tells potential customers that your site is legitimate, and that will establish trust, thus increasing your conversion rates.<\/span><\/p>\n<\/a>1. Create an attractive webpage<\/span><\/h2>\n
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<\/a>2. <\/span>Utilise white space
\n<\/span><\/h2>\n\n
<\/a>3. <\/span>Make webpage available on all devices
\n<\/span><\/h2>\n<\/a>4. <\/span>Check the loading speed of the website
\n<\/span><\/h2>\n<\/a>5. <\/span>Have visuals<\/span><\/h2>\n
![\"\"](\"https:\/\/www.testingtime.com\/app\/uploads\/2021\/02\/entrypage-tt-480x264.png\")
<\/a>6. <\/span>Have a good call-to-action<\/span><\/h2>\n
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![\"CTA](\"https:\/\/www.testingtime.com\/app\/uploads\/2021\/02\/image2-480x240.png\")
<\/a>7. <\/span>Do something about broken links
\n<\/span><\/h2>\n\n
<\/a>8. Demonstrate exceptional readability<\/span><\/h2>\n
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\n<\/span><\/p>\n<\/a>9. <\/span>Throw out unnecessary stuff<\/span><\/h2>\n
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<\/a>10. <\/span>Ensure contact information is complete<\/span><\/h2>\n
\n
<\/a>11. Display a search box<\/span><\/h2>\n