{"id":26051,"date":"2021-04-13T11:55:56","date_gmt":"2021-04-13T09:55:56","guid":{"rendered":"https:\/\/www.testingtime.com\/?p=26051"},"modified":"2021-04-13T12:05:12","modified_gmt":"2021-04-13T10:05:12","slug":"comparison-of-remote-research-methods","status":"publish","type":"post","link":"https:\/\/www.testingtime.com\/en\/blog\/comparison-of-remote-research-methods\/","title":{"rendered":"Comparison of remote research methods"},"content":{"rendered":"

Table of contents<\/span><\/h2>\n

1. Location-independent test methods<\/a>
\n2. Five-second tests<\/a>
\n3. Three-minute tests<\/a>
\n4. Moderated remote tests<\/a>
\n5. Unmoderated remote usability tests (~ 20 Minutes)<\/a>
\n6. Summary: The right method for all use cases<\/a><\/p>\n

<\/a>1. Location-independent test methods<\/span><\/h2>\n

All methods presented here have one thing in common: They are carried out remotely, so that test users can proceed with the testing in their familiar environment, using their own devices. Thus, these tests are location-independent and closer to actual normal use conditions than in-house tests or lab tests.<\/span><\/p>\n

<\/a>2. Five-second tests<\/span><\/h2>\n

Website visitors usually decide after just a few seconds whether the page or the offer is relevant to them. A good design is therefore characterised by the fact that the core message is conveyed within 5 seconds maximum. You can find out how your product is positioned in this respect with a 5-second test.<\/span><\/p>\n

2.1 What questions are 5-second tests suitable for?<\/span><\/h3>\n

The 5-second test is suitable for the following questions:<\/b><\/p>\n